Social Media Producer

• Location: Flexible
• Ongoing full-time role
• Distribute social media content for the ABC
• Base salary $92K - $99K

The Role

Are you a talented and innovative storyteller with a passion for social media? ABC NEWS is seeking a dynamic producer to join our dedicated Social Media team.

In this role, you'll be at the forefront of shaping how Australians consume news and information across our social media accounts. You'll have the opportunity to craft compelling narratives, leveraging the power of social media and innovative distribution strategies to engage audiences like never before.

This role can be based anywhere within Australia.

The Job

As a Social Media Producer, you'll be responsible for:

• Curating and producing captivating content tailored for social media platforms, ensuring our stories resonate with diverse audiences.
• Actively participating in community management activities and looking for opportunities to start conversations with the audience to drive further commissioning decisions.
• Analysing data and audience insights to optimize content distribution and drive engagement across multiple channels.
• Collaborating with cross-functional teams, including journalists, editors, and designers, to bring our news offerings to life.
• Staying ahead of the curve by embracing emerging trends and technologies in the digital landscape.

Position Description:  50058454 SOCIAL MEDIA PRODUCER 2025.pdf

About You

To thrive in this role, you'll need:

• A deep understanding of social media platforms and their communities, including, but not limited to, Facebook, Instagram, YouTube and WhatsApp, with a knack for creating shareable and impactful content.
• Exceptional storytelling skills and a keen eye for detail, ensuring our content is accurate, engaging, and aligns with ABC's journalistic standards.
• The ability to effectively moderate comments and engage meaningfully with the online audience.
• Proven experience in using audience insights to inform commissioning and content ideas.
• A collaborative spirit and the ability to work in a fast-paced, deadline-driven environment.

Join the ABC and be part of a team that shapes the way Australians stay informed. Apply now and embark on an exciting journey where your passion for digital media and storytelling can truly shine.

What we can offer you:

• 15.4% ABC Nominated Super.
• Paid parental, carer's and supporting partner leave.
• Salary packaging.
• ABC Mentoring

About ABC News

Quality journalism, powerful investigations, outstanding production, and a collaborative, engaged and supportive workplace that offers opportunities and career development across regional and metropolitan Australia. Make a positive contribution to the national conversation, help set the agenda and build your skills, by joining Australia's most trusted and diverse news organisation.

More info: 

In line with our focus on diversity and inclusion, applications are strongly encouraged from Indigenous Australians, people from a range of cultural and linguistic backgrounds, people with disability and LGBTQA+ individuals. The ABC also aims to achieve a gender-balanced workforce. 

To request recruitment and selection information in alternate formats, request adjustments, or have accessibility requirements please contact accessibility@abc.net.au

If you want to know more, please contact Kathryn Perrott, Social Media Lead on perrott.kathryn@abc.net.au

For more information on working at the ABC visit abc.net.au/careers

We respectfully request that Recruitment Agencies do not submit applications for this position.

Applications Close: 11:55pm, Sunday 2 February